Is Brand Loyalty A Threat?

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When I think of brand loyalty today as compared to 10 years ago our buying habits have shifted into different priorities. People were buying certain brands because of what it promised and there were not as many viable options as

Flexible Machines?

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And we’re back for round two! My last blog post was about consumer trends and its effects on the primary and secondary packaging industry. I’m not going to talk about that again because that would be boring and old information.

Staying Ahead of the Game

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As our economy continues to grow and bring change, the global corrugated packaging market is seeing new innovations and advanced technologies incorporated into their current product offerings. New food trends call for new packaging solutions in order to better mold

Innovation Creates Value

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Lower margins or decreased market share are pressures that create the need for change. Force can originate externally from customers, the market, or competition, and is a sign to move and change. Being educated about the market landscape and studying competitors and